Saturday, 5 February 2011
Reading is the new rock and roll
Though I suppose it's only logical that people should be reading at the moment. After all more and more are being enticed into buying eReaders, and after spending some pretty handy dosh on one of these gadgets the natural thing to do is buy a few eBooks. Maybe after the novelty wears off some of these eReaders will be stuffed into a drawer and ignored. But some no doubt, people who had gotten out of the reading habit, will be snared for life.
One of the most lucrative markets at the moment is in the Young Adult, or YA, genre, but then it's a pretty flexible genre and can (and does) encompass romance, horror, crime, comedy and pretty much everything else. It is also to this demographic that the various eReaders are being most vigorously pushed.
But at the end of the day, when all is said and done and not to put too fine a point on it, it's not really about the electronic gadgets. It's about the stories, the characters and the imaginary worlds. It's about writers giving readers want they want, which leads to some interesting speculation about what kind of fiction will boom next...your guess is as good as mine!