"We have bad publishing by way of the mainstream publishers. Our response shouldn’t be just to point that out. We have a golden opportunity here! We should be trying to rise above that standard, not meeting it. Wouldn’t it be nice if people thought, “Wow, an indie author! I love reading indie authors because they consistently publish works that are better by far than what I get from the mainstream publishers!” But this isn’t the case. In my opinion, you have tons of bad stuff out there – it far exceeds the occasional gem. And that’s unfortunate because:"
The above comes from an article I feel anyone interested in the new self publishing craze, and that includes myself, should read. Find it HERE