NOTE THIS IS A REWORKED VERSION OF AN EARLIER Archive ARTICLE
The road to self publishing is paved with gold - yeah, sure!
There's an interesting article HERE
on this very subject. It's a refreshing read since all we seem to hear
about are the mega sales of folk like Amanda Hocking and J A Konrath,
but for every big seller there are thousands of others struggling with
low, often non existent, sales. So why is this? Well there's a lot of
dross out there, of course.But even well established authors, with a
proven track record are finding it difficult to shift units in bulk.
Raymond Benson, a well known writer, the third official author of the
James Bond series, recently wrote about his own difficulties in selling
his back list as eBooks and Archive friend, Chap O'Keefe, a very well
respected western author, has reported that sales are slow with his own
it all about promotion? Take Joe Konrath for instance - he constantly
preaches promotion while making claims of massive sales, often selling a
truck load of books before dinner time. And yet I've tried to corner
him for an interview with the Archive for some time and had no response.
John Locke, on the other hand, has talked to the Archive -
he holds the distinction of being the first self published author to sell a million titles.
Congratulations John - we're thrilled for you. I could make the
outlandish claim that the Archive is responsible for Locke's success,
but of course it isn't as the author is a bloody good writer and his
work is addictive. He has also worked long and hard at promoting his
books but the most important fact is that they are engaging books.
However in the spirit of outlandish claims I'm gonna' make it anyway - APPEAR ON THE ARCHIVE AND SELL A MILLION!!!!!!!!
It took some time for my hugely popular Granny Smith series to find a readership, but now that it has sales are strong from week to week, and a fourth title in the series will be published at the end of March 2016. I've promoted the hell out of these books - indeed the first three titles are currently at a low low price on Amazon until the new book comes out- and I shall continue to promote the series.
Maybe readers are reluctant to buy eBooks by new authors after being
stung by some of the badly written, badly edited crap out there, but
that doesn't explain why true craftsmen like Chap O'Keefe and Raymond
Benson are struggling to
make the eBook model work. At the moment we live in a world where anyone
can easily publish a novel to eBook using Amazon, Smashwords or Barnes
and Noble, and believe me many do - some it seems bang out something in a
matter of days, bung up a cover with Photoshop and then press publish
and their creation is soon available to the world.
I do strongly believe though that true talent will shine through - at
the moment the self publishing craze seems to have levelled out, but as time goes on
readers will soon discover what is good and what is not. Self
publishing platforms like Amazon really do need to introduce some
quality control if they are to ensure their eShop contains nothing but
quality writing, still I fear this will never happen since money is made
from the good as well as the bad, and the bad outnumbers the good by
seemingly sixteen squillionwilliontwillion to one.
Though have no fear - writers will continue to write, since that is what they have to do, what they must do.