Thursday, 19 April 2012

007 jOINS AMAZON

Amazon have acquired the North American rights to the Ian Fleming/James Bond backlist - Amazon Publishing said on Tuesday it had acquired a 10-year license to publish Fleming’s Bond novels in both  print and ebook form as the Fleming family seeks to promote digital books and merchandise to young people who only know Bond through film. The print rights had previously been held by Penguin, but as soon as they expired Amazon moved in. The online giant has had a publishing arm for some time now and the company have long wanted to sign a high profile series.

Ian Fleming Publications said that Amazon -  "Offer cross-selling opportunities in a way traditional publishers cannot. Amazon had “provided a vision” to link Bond merchandise, movies and soundtracks to the novels."
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