In April Amazon announced that customers were choosing Kindle books over hardcover books at a rate of more than two to one, even as hard cover sales continued to grow. Since then 242 Kindle books have been sold for every 100 hardcover books.
The Kobo too experienced record sales over the festive period but are still unable to get anywhere close to Amazon's big hitter, the tremendously user friendly KIndle. The Kobo eReader is a fine device but it is discovering, as did Sony before it, that an eRaeder not only has to compete with Amazon in terms of hardware but also with the Amazon Kindle store which makes dowloading eBooks simplicity on the Kindle. In the UK the Kobo is closely linked to W H Smith's eBook market and it's been chopping and changing so much that it could hardly be called user friendly.
Harper Collins saw one hundred thousand eBook downloads on Christmas Day. Over 100,000 eBooks published by HarperCollins UK were downloaded on that single day. This was both a record high as well as over times as high as the average daily downloads during December 2011.
And in other eBook news the most pirated eBooks over the festive period were:
- 1,001 Facts that Will Scare the S#*t Out of You
- 7 Weeks to 50 Pull-Ups: Strengthen and Sculpt Your Arms, Shoulders
- 7 Weeks to 100 Push-Ups: Strengthen and Sculpt Your Arms, Abs, Chest
- Kindle Library (4,687 Ebooks – Mobi)
- Do Not Open: An Encyclopedia of the World’s Best-Kept Secrets